Joe Herr


One summer day in 2013, a radio advertising salesperson named Joe Herr came by The Image Group to peddle his wares. As it happens, Joe’s pretty good at selling. So a few weeks later, we hired him.

That turn of events helps prove Joe’s assertion that a college major does not always determine your ultimate career path. Having graduated with a degree in education from the University of Toledo, Joe fully expected to be teaching now. Instead, he’s an Account Manager stationed in our Ann Arbor office.

Joe is a huge University of Michigan sports fan and, as such, our internal resource for Wolverine football knowledge (by his accounts, he was the first person in the world certain that Jim Harbaugh would become UM’s head football coach). In addition to UM’s teams, Joe roots for Detroit’s Tigers, Red Wings, and Lions. His favorite television shows are Game of Thrones, Modern Family, and Parks and Recreation. His honeymoon in Riviera Maya, Mexico, has been his most memorable vacation so far.

Never one to rest on his laurels, Joe’s favorite quote is by NFL defensive end J.J. Watt: “Success isn’t owned, it’s leased. And rent is due every day.”

If your current branding efforts are not helping to pay the rent, let Joe take you down an unexpected path to marketing success.