Zack Ottenstein


“Wheresoever you go, go with all your heart”. Those words, attributed to Confucius, describe the core of Zack Ottenstein’s belief system, and sets the tone for how Zack approaches every task and interaction.

Zack serves as the President of The Image Group, and leads our Senior Living Division, Print Division, Incentive Rewards Division, and Richmond Office.  Zack is also responsible for aligning the continual development of The Image Group’s platform to meet the strategic needs of customers.

Zack joined the The Image Group in November 2016.  Prior to joining The Image Group, Zack served as Director – Marketing Communications for Welltower (NYSE:WELL), where he supported business development, investor relations, and all internal and external communications.  He co-managed the company’s rebranding as well as the industry relations strategies.  He also served on the company’s investment team where he supported more than $3 billion of acquisitions.

Zack began his career in broadcast journalism.  He graduated Summa Cum Laude from the University of Missouri School of Journalism.  Zack is an avid runner and yogi.  You’ll find him doing handstands and headstands in the office.   He enjoys searching for great restaurants and telling other people what to eat.  He sang in Carnegie Hall though he’s now so bad his co-workers don’t believe him. 

When you’re looking to get to the heart of your brand, Zack delivers.